Is
there a way to prevent that people who donīt want e-mails get it
by mistake?
Yes, there is a
built-in function in MultiMailer that allows you to permanent or temporary
prevent contacts from receiving e-mails from you. Via the
File - Exclusion Lists
menu item you can add those e-mail addresses that you want to
exclude from further mailings. E-mail addresses that are in an
exclusion list will not receive e-mails during a mail delivery.
In the Professional version of MultiMailer e-mail addresses can
be blocked
automatically, if the user unsubscribes an e-mail address.
What happens if you send a
mail to an incorrect or non-existing e-mail address?
MultiMailer never
interrupts a mail delivery process if an invalid or non-existing
e-mail address is found in the mailing list during the e-mail
delivery.
The program automatically skips the incorrect address and goes
directly to the next in list, throughout the whole mailing list.
All invalid / non-existing e-mail addresses are noticed and you
can easily remove them from your mailing list, or correct them.
We have lots of customers
in other countries. Is there a way to assure that they get their
mail within their office time?
With MultiMailer
you can control the date and time when an e-mail delivery will
begin. This function is activated via the Mailing - Schedule Send
menu item.
Set date and time in the dialog box that is shown, and the mailing will start at the specified
date and time.
Do you need to know the
basics in HTML to be able to use MultiMailer?
No, you use a
word-processsor-like editor when you create and edit your e-mail messages so no
knowledge in HTML is necessary. However, if you want to use your
favorite HTML editor SamLogic MultiMailer can co-operate with it
in an easy way. SamLogic MultiMailer is compatible with the most
common HTML editors on the market, including Microsoft
Expression Web, Microsoft FrontPage
and Macromedia Dreamweaver. You can also use Microsoft Word to
create your e-mails.
There is also a powerful
newsletter wizard
included in MultiMailer that lets you design an e-mail template,
that you can use as a basis for your e-mail messages.
In ordinary e-mail clients
you can use CC and BCC to send copies of mails to other
receivers, why is that not recommended?
If you use the CC
(Carbon Copy) function in a circular, all recipients can see who
else that got your e-mail and also use the mail addresses for
own purposes if they want. If you use MultiMailer, only the
receiver's e-mail address will be stored in the e-mail message.
Another contacts e-mail addresses are never included in the
message.
If you use the BCC (Blind
Carbon Copy) function, the recipients e-mail address will not be
shown in the "TO" field for the message. Instead the "TO" field
will contain another unfamiliar e-mail address and this look
quite bad. If you are using BCC your mail also looses its
personality and as a result of that it may not be read by the
receiver, or
regarded as a spam mail, either by the recipient or by an
anti-spam software.
What defines a "personal"
written e-mail?
With the
expression "personal" we mean that the content in every e-mail
message is adapted for the specified receiver (e-mail contact). Every
e-mail has
something that is unique for just this person in the mailing
list. A simple example is to use a personal greeting in each
mail like "Hi Greg!" or "To Lisa Smith". But also more advanced
sentences can be included; you can for example have a personal
first sentence in every e-mail message or include individual
prices in every message sent out.
What is the most important advantage when creating personal
e-mail letters?
The biggest
advantage is that more e-mails will be read. Because it
is addressed directly to the receiver and has a personal touch,
the receiver takes time to actually read it.
Is
SamLogic MultiMailer a spam program?
Sometimes this
question is asked to us and our answer is: no, it is not. This program
is meant to be a tool to send personalized information or commercial
messages to people who wish to have it. This program is
developed only for that purpose. Our experience shows us that
junk mail or unwanted commercial doesn’t have any effect because
people normally delete them, and block the sender. The key to
success with commercial
e-mails is to create information that the reader is interested
in. It needs to be interesting, personal, and the reader
needs to actually have asked for it.
Can
MultiMailer handle unsubscribe requests?
Yes. It is
important to let readers unsubscribe if they wish. MultiMailer
have therefore powerful
functions to handle unsubscribe requests
from contacts. A
web form that handles unsubscribes in 7
languages is included, and the MultiMailer program can
automatically collect the unsubscribed e-mail addresses and
block the e-mail addresses from having more e-mails.
Can
MultiMailer handle e-mail bounces?
Yes. It is
inevitable that e-mail messages bounces back sometimes, and
MultiMailer have built-in functions
to handle e-mail bounces. MultiMailer can determine if a bounce
is soft (temporary) or hard (permanent). If an e-mail bounces
too many times MultiMailer can prevent that more e-mails are
sent to the e-mail address.
|